Wednesday, July 8, 2009
Saturday, April 11, 2009
Ad Rates And Why Advertising On Crazy Days And Nights Is The Right Choice
Crazy Days And Nights is one of the largest entertainment sites on the internet. In addition to celebrity news and gossip, it contains movie and music reviews as well as interviews and guest commentary from celebrities and human interest features. The site is updated a minimum of ten times daily. 73% of all readers of the site are women with an average age of 36 and a household income of approximately $114,000.
Written by an entertainment attorney in Hollywood, it combines news and opinion to make it one of the daily must read sites on the internet.
The site began operation in November 2006 and generates well over a million page views and approximately 750,000 unique visitors each month.
In addition to traffic from the United States, Crazy Days And Nights attracts readers from every corner of the globe. According to Alexa.com, Crazy Days And Nights is a top 20,000 site in over 40 different countries which maximizes your advertising dollar.
The global reach of the site means that no matter your country of origin or what language you advertise in, your ads will get noticed by the people you are trying to reach.
If you are a company that normally places advertisements in magazines or newspapers think about what you are doing. Your ad may or may not be seen by your audience as they flip through the pages. Even if it is seen, 99% of the time it is for a brief second as they turn the page. With the internet, and especially a site such as Crazy Days And Nights, eyes are fixed to the screen and your ad. According to Alexa.com, the average reader spends over four minutes on Crazy Days And Nights during each visit. When is the last time someone stared at a magazine ad for four minutes? As the reader turns the page on the internet, your ad stays right with them.
Have a campaign you want to change or roll out a new campaign in a day? This is electronic media. Therefore, when you need to change your focus or change an ad, you can do so and have it up and running within 24 hours. Try doing that with a monthly magazine. Besides charging you a ridiculous sum of money for an ad that may or may not be seen by their reader, they also make you purchase your space and submit your ad several months in advance. If you want to change anything, you are probably out of luck.
Let's look at W Magazine. It is an extremely well know fashion and general interest magazine for women. As of June 2008 their circulation was 458,867. Their readers are 81% women. The median income of their readers is approximately $160,000. So, how much does an ad cost in their magazine?
For one month, a 1/4 page ad costs $40,720.00. That's right. For the privilege of giving W, $40,000, you may or may not have a reader stop at your ad for the briefest of seconds. Do you want a full page ad? That will cost you approximately $78,000.00. An astronomical cost for a company that only offers you a maximum of 450,000 readers each month.
With Crazy Days And Nights you get over double the readers of W with roughly the same demographics and they are staring at your ad 24 hours a day 7 days a week from every corner of the globe. The cost? About 1% of what W would charge. Plus we don't limit you to 1/4 page ads. We have ads that range from the smallest of boxes to a wallpaper that covers the entire screen with your logo or message. Which advertising scenario makes more sense for your company or product? Whether you have $10 or $10,000, there is something for you on Crazy Days And Nights.
CLASSIC ADS -
These ad sizes are classic. They are probably the sizes with which you are most comfortable. They run the gamut in size and cost from a 180 X 150 rectangle to our new 720 x 300 monster which runs the width of the site.
Written by an entertainment attorney in Hollywood, it combines news and opinion to make it one of the daily must read sites on the internet.
The site began operation in November 2006 and generates well over a million page views and approximately 750,000 unique visitors each month.
In addition to traffic from the United States, Crazy Days And Nights attracts readers from every corner of the globe. According to Alexa.com, Crazy Days And Nights is a top 20,000 site in over 40 different countries which maximizes your advertising dollar.
The global reach of the site means that no matter your country of origin or what language you advertise in, your ads will get noticed by the people you are trying to reach.
If you are a company that normally places advertisements in magazines or newspapers think about what you are doing. Your ad may or may not be seen by your audience as they flip through the pages. Even if it is seen, 99% of the time it is for a brief second as they turn the page. With the internet, and especially a site such as Crazy Days And Nights, eyes are fixed to the screen and your ad. According to Alexa.com, the average reader spends over four minutes on Crazy Days And Nights during each visit. When is the last time someone stared at a magazine ad for four minutes? As the reader turns the page on the internet, your ad stays right with them.
Have a campaign you want to change or roll out a new campaign in a day? This is electronic media. Therefore, when you need to change your focus or change an ad, you can do so and have it up and running within 24 hours. Try doing that with a monthly magazine. Besides charging you a ridiculous sum of money for an ad that may or may not be seen by their reader, they also make you purchase your space and submit your ad several months in advance. If you want to change anything, you are probably out of luck.
Let's look at W Magazine. It is an extremely well know fashion and general interest magazine for women. As of June 2008 their circulation was 458,867. Their readers are 81% women. The median income of their readers is approximately $160,000. So, how much does an ad cost in their magazine?
For one month, a 1/4 page ad costs $40,720.00. That's right. For the privilege of giving W, $40,000, you may or may not have a reader stop at your ad for the briefest of seconds. Do you want a full page ad? That will cost you approximately $78,000.00. An astronomical cost for a company that only offers you a maximum of 450,000 readers each month.
With Crazy Days And Nights you get over double the readers of W with roughly the same demographics and they are staring at your ad 24 hours a day 7 days a week from every corner of the globe. The cost? About 1% of what W would charge. Plus we don't limit you to 1/4 page ads. We have ads that range from the smallest of boxes to a wallpaper that covers the entire screen with your logo or message. Which advertising scenario makes more sense for your company or product? Whether you have $10 or $10,000, there is something for you on Crazy Days And Nights.
CLASSIC ADS -
These ad sizes are classic. They are probably the sizes with which you are most comfortable. They run the gamut in size and cost from a 180 X 150 rectangle to our new 720 x 300 monster which runs the width of the site.
The longer your contract, the greater the discount. In addition, please ask about our exclusive placements on the upper left side of the site. To see the approximate size of an ad, click the measurements.
300 X 250 MEDIUM RECTANGLE $300 per month or $750 for 3 months
250 X 250 SQUARE $250 per month or $600 for 3 months
240 X 400 VERTICAL RECTANGLE $400 per month or $1000 for 3 months
336 X 280 LARGE RECTANGLE $400 per month or $1000 for 3 months
180 X 150 RECTANGLE $125 per month or $300 for 3 months
300 X 100 3:1 RECTANGLE $125 per month or $300 for 3 months
720 X 300 TOP OF PAGE RECTANGLE $5,000 per month or $12,500 for 3 months
BANNERS AND BUTTONS
Banners and buttons are a great way to advertise and promote your company, product or service even if you are on a budget. Plus, because of their unique sizes and shapes, each one allows you to find the one that fits the uniqueness of your product or service.
468 X 60 FULL BANNER $125 per month or $300 for 3 months
234 X 60 HALF BANNER $60 per month or $150 for 3 months
88 X 31 MICRO BAR $10 per month or $25 for 3 months
120 X 90 BUTTON 1 $40 per month or $100 for 3 months
120 X 60 BUTTON 2 $30 per month or $75 for 3 months
120 X 240 VERTICAL BANNER $125 per month or $300 for 3 months
125 X 125 SQUARE BUTTON $60 per month or $150 for 3 months
728 X 90 LEADERBOARD $1,500 per month or $3,750 for 3 months
SKYSCRAPERS -
Skyscrapers are by far the most dramatic ad and are a great way to get noticed. Often used in premium positions they allow you to combine words, pictures and video without sacrificing space.
160 X 600 WIDE SKYSCRAPER $1,500 per month or $3,750 for 3 months
120 X 600 CLASSIC SKYSCRAPER $750 per month or $1,875 for 3 months
300 X 600 HALF PAGE $3,500 per month or $8,750 for 3 months
SKINS/WALLPAPERS -
For the most profound impact, your product or service can take over the site as your ad becomes the background to the site. This is a great way to celebrate the launch of a product or service.
Entire Site - $2,000 per day
PAYMENT TERMS -
If you are a first time advertiser, payment must be made in advance. For your convenience we accept all major credit cards, PayPal, and e-checks.
1. On the right side of the screen, find which ad works best for you.
2. Click Buy Now
3. You are taken to a secure page on the PayPal site.
4. Choose your form of payment.
5. After you have completed your purchase, you are redirected back to this site.
6. E-mail your ad to cdanadvertising@yahoo.com
7. Ads are posted within 24 hours of submission.
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